The majority of qualified buyers are working with experienced real estate professionals. 


            You only pay the commission to the real estate broker, if they successfully sell your home at the price you are happy with.


Those who choose to handle their real estate transaction without the expertise of professionals step over dollars to save pennies - Orest Artus (Broker of Record/Owner)



Occasionally, one can see "For Sale By Owner" signs, and some owners think that selling their own home will not only save them money, but believe they have an advantage over the sellers that have their home listed by a reputable Real Estate sales professional. Before you decide to take on this very important and legally complicated process… remember not even most Real Estate Lawyers recommend selling your own home by yourself in today's market. Here are a few of the reasons why: 





        You are limiting your exposure to potential buyers (less than 10% of what a good real estate broker will generate) which theoretically means your home will take ten to fifteen times longer to sell on the market.

       Many serious buyers will pass by a FSBO home merely because they recognize that it is not in the real estate mainstream, this can sometimes makes them wary. 

Smart Move Realty Inc., Brokerage


Phone: 416.834.9261

E-mail: orest@smartmoverealty.net

       Because of the limited exposure you will very likely end up with a lower selling price. Remember in to generate the highest price possible for your home you need the most exposure possible. 

     Lack of negotiation experience and lack of pertinent information often will result in a lower selling price, or worse yet, a bungled contract and possible lawsuits. 


            Expected savings in broker's fees will be also greatly reduced if you offer a selling commission to entice real estate sales representatives to bring potential buyers.

         The selling/buying process begins after the buyer leaves your home. Most sellers think that all it take for someone to see their home, fall in love with the great decor...and the offer will automatically follow. Remember that the buying process begins after they leave your home. If a real estate broker does not represent the buyer, and they are looking on their own...they usually leave the home and start to talk themselves out of buying process. Real estate professionals are trained on how to overcome buyers remorse--a very common occurrence.


             Only real estate sales representatives have access to the up-to-date market information. News reports cannot approach the timeliness of specificity available to real estate sales people. Further, real estate sales representatives are involved in home sales much more frequently than the average homeowner is. This familiarity leads to a degree of expertise that provides an edge on negotiate and successful selling.


    Most buyers find it extremely awkward to negotiate or even to talk directly with sellers and therefore avoid FSBO properties.


      The longer a home is on the market the lower the selling price is. Why? because most buyers think that if the homes has not sold after this long, there must be something wrong with the home.

        As most local buyers now retain an experienced real estate sales person to represent them as their buyers-agency, you will probably be negotiating against an experienced professional. 

        If you are planning to use a lawyer to help you negotiate the offer, then your lawyers fees will be considerably higher.


         Accepting an offer is one thing, ensuring a safe and successful closing is quite another. Real estate transactions usually always have problems on closing. At times, expecting the buyers and sellers lawyers to fight it out or resolve the problems, can sometimes mean the deal is lost. This is the time that your experienced real estate professional, can be the most important. Your real estate professional can act as a great mediator. Lawyers must act only on their client's instructors and are not paid to negotiate.